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Scandinavian quality at a better price. Discover our sale.

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40%Tyler washed t-shirt - Duffel bag greenTyler washed t-shirt - Duffel bag green
Tyler washed t-shirt - Duffel bag green Sale price359 SEK Regular price599 SEK
(5.0)
40%Tyler washed t-shirt - Copen blueTyler washed t-shirt - Copen blue
Tyler washed t-shirt - Copen blue Sale price359 SEK Regular price599 SEK
(5.0)
30%Redy viscose blend shirt - BlueRedy viscose blend shirt - Blue
Redy viscose blend shirt - Blue Sale price839 SEK Regular price1 199 SEK
30%Evander suit zip overshirt - Pinstripe TaupeEvander suit zip overshirt - Pinstripe Taupe
Evander suit zip overshirt - Pinstripe Taupe Sale price839 SEK Regular price1 199 SEK
50%Noel jacquard t-shirt - BlackNoel jacquard t-shirt - Black
Noel jacquard t-shirt - Black Sale price550 SEK Regular price1 099 SEK
(5.0)
30%Melwin Gat Sneaker - BrownMelwin Gat Sneaker - Brown
Melwin Gat Sneaker - Brown Sale price839 SEK Regular price1 199 SEK
50%Shift brushed flannel relaxed fit shirt - Melange brownShift brushed flannel relaxed fit shirt - Melange brown
Shift brushed flannel relaxed fit shirt - Melange brown Sale price550 SEK Regular price1 099 SEK
50%Eddie knitted sweater - BurnedEddie knitted sweater - Burned
Eddie knitted sweater - Burned Sale price500 SEK Regular price999 SEK
(4.8)
30%Nelson knitted polo - BlueNelson knitted polo - Blue
Nelson knitted polo - Blue Sale price769 SEK Regular price1 099 SEK
(4.8)
Relaxed fit50%Shift brushed flannel relaxed fit shirt - stripedShift brushed flannel relaxed fit shirt - striped
Shift brushed flannel relaxed fit shirt - striped Sale price550 SEK Regular price1 099 SEK
40%Walker flannel shirt - StripedWalker flannel shirt - Striped
Walker flannel shirt - Striped Sale price659 SEK Regular price1 099 SEK
50%Shift brushed flannel shirt - BeigeShift brushed flannel shirt - Beige
Shift brushed flannel shirt - Beige Sale price550 SEK Regular price1 099 SEK
40%Nilo crochet shirt - Off whiteNilo crochet shirt - Off white
Nilo crochet shirt - Off white Sale price779 SEK Regular price1 299 SEK
30%Aden Cord Zip Shirt - Mint GreenAden Cord Zip Shirt - Mint Green
Aden cord zip shirt - Mint green Sale price769 SEK Regular price1 099 SEK
(4.9)
30%Lung melange t-shirt - Light GreyLung melange t-shirt - Light Grey
Lung melange t-shirt - Light Grey Sale price279 SEK Regular price399 SEK
30%Noel embroidered t-shirt - BlackNoel embroidered t-shirt - Black
Noel embroidered t-shirt - Black Sale price489 SEK Regular price699 SEK
40%Gene ellipse washed t-shirt - Copen blueGene ellipse washed t-shirt - Copen blue
Gene ellipse washed t-shirt - Copen blue Sale price359 SEK Regular price599 SEK
(4.8)
40%Lung melange t-shirt - Olive GreenLung melange t-shirt - Olive Green
Lung melange t-shirt - Olive Green Sale price239 SEK Regular price399 SEK
30%Ronie jersey rugger - BlueRonie jersey rugger - Blue
Ronie jersey rugger - Blue Sale price769 SEK Regular price1 099 SEK
30%Bran crochet contrast shirt - BeigeBran crochet contrast shirt - Beige
Bran crochet contrast shirt - Beige Sale price909 SEK Regular price1 299 SEK
30%Ordy linen shirt - BlueOrdy linen shirt - Blue
Ordy linen shirt - Blue Sale price769 SEK Regular price1 099 SEK
30%Ronie jersey rugger - GreenRonie jersey rugger - Green
Ronie jersey rugger - Green Sale price769 SEK Regular price1 099 SEK
(5.0)
30%Lung melange t-shirt - Dark GreyLung melange t-shirt - Dark Grey
Lung melange t-shirt - Dark Grey Sale price279 SEK Regular price399 SEK
30%Freddie cropped overshirt - BrownFreddie cropped overshirt - Brown
Freddie cropped overshirt - Brown Sale price979 SEK Regular price1 399 SEK
30%Nathan vegan suede shirt - BeigeNathan vegan suede shirt - Beige
Nathan vegan suede shirt - Beige Sale price699 SEK Regular price999 SEK
50%Brody seersucker shirt - PeachBrody seersucker shirt - Peach
Brody seersucker shirt - Peach Sale price500 SEK Regular price999 SEK
30%Nikolaj vegan zip hoodie - BeigeNikolaj vegan zip hoodie - Beige
Nikolaj vegan zip hoodie - Beige Sale price769 SEK Regular price1 099 SEK
40%Gene ellipse washed t-shirt - Satelite greyGene ellipse washed t-shirt - Satelite grey
Gene ellipse washed t-shirt - Satelite grey Sale price359 SEK Regular price599 SEK
(4.8)
40%Gene ellipse washed t-shirt - Duffel bag greenGene ellipse washed t-shirt - Duffel bag green
Gene ellipse washed t-shirt - Duffel bag green Sale price359 SEK Regular price599 SEK
(4.8)
30%Quincy linen overshirt - Light greenQuincy linen overshirt - Light green
Quincy linen overshirt - Light green Sale price979 SEK Regular price1 399 SEK
50%Logan scissor cap - GreyLogan scissor cap - Grey
Logan scissor cap - Grey Sale price250 SEK Regular price499 SEK
(4.4)
30%Alar crochet polo - Striped blackAlar crochet polo - Striped black
Alar crochet polo - Striped black Sale price839 SEK Regular price1 199 SEK
Top pick30%Dani linen overshirt - Sage GreenDani linen overshirt - Sage Green
Dani linen overshirt - Sage Green Sale price839 SEK Regular price1 199 SEK
50%Maxton hoodie - GreenMaxton hoodie - Green
Maxton hoodie - Green Sale price500 SEK Regular price999 SEK
30%Riven viscose t-shirt - Off whiteRiven viscose t-shirt - Off white
Riven viscose t-shirt - Off white Sale price489 SEK Regular price699 SEK
30%Herd printed shirt - WhiteHerd printed shirt - White
Herd printed shirt - White Sale price839 SEK Regular price1 199 SEK
30%Freddie cropped overshirt - BlackFreddie cropped overshirt - Black
Freddie cropped overshirt - Black Sale price979 SEK Regular price1 399 SEK
30%Nathan vegan suede shirt - BlueNathan vegan suede shirt - Blue
Nathan vegan suede shirt - Blue Sale price699 SEK Regular price999 SEK
30%Karlo jaquard shirt - BeigeKarlo jaquard shirt - Beige
Karlo jaquard shirt - Beige Sale price909 SEK Regular price1 299 SEK
30%Gabe knitted polo - GreenGabe knitted polo - Green
Gabe knitted polo - Green Sale price839 SEK Regular price1 199 SEK
30%Ashen structured shirt - BlackAshen structured shirt - Black
Ashen structured shirt - Black Sale price629 SEK Regular price899 SEK
30%Nohr Embroided Cap - BeigeNohr Embroided Cap - Beige
Nohr Embroided Cap - Beige Sale price349 SEK Regular price499 SEK
30%Vayo viscose shirt - BlackVayo viscose shirt - Black
Vayo viscose shirt - Black Sale price629 SEK Regular price899 SEK
30%Ordy linen shirt - GreenOrdy linen shirt - Green
Ordy linen shirt - Green Sale price769 SEK Regular price1 099 SEK
30%Taro jacquard cardigan - BeigeTaro jacquard cardigan - Beige
Taro jacquard cardigan - Beige Sale price839 SEK Regular price1 199 SEK
30%Vayo viscose shirt - BrownVayo viscose shirt - Brown
Vayo viscose shirt - Brown Sale price629 SEK Regular price899 SEK
30%Riven viscose t-shirt - BlueRiven viscose t-shirt - Blue
Riven viscose t-shirt - Blue Sale price489 SEK Regular price699 SEK
40%Melwin Gat Sneaker - BlackMelwin Gat Sneaker - Black
Melwin Gat Sneaker - Black Sale price719 SEK Regular price1 199 SEK
30%Vander zip shirt - BeigeVander zip shirt - Beige
Vander zip shirt - Beige Sale price769 SEK Regular price1 099 SEK
30%Nohr Embroided Cap - GreenNohr Embroided Cap - Green
Nohr Embroided Cap - Green Sale price349 SEK Regular price499 SEK

Rooted in the
Scandinavian textile legacy

We are a Swedish menswear brand on a mission to tell the untold story of the origin of
Scandinavian design.

Giving the original Scandinavian design a face for a global audience.

Our design symbolise the essence of authentic and minimalistic menswear inspired by the ground where Scandinavian fashion
has it’s true roots.

We are true Scandinavian design.

Customers rate us 4.7/5 based on 1615 reviews.